You've already evolved. Now make it recognizable.
Style Evolved™ Group Coaching is a three-month personal brand program for accomplished women in transition who want to be known, chosen and referred for exactly who they are, without rebranding, reinventing or explaining themselves from scratch every single time.
“I could not have imagined the transformation that took place.”
“Ceceily gets it! She helped me focus on my needs and wants after major life changes. I have never been this happy, and you can see it in my brand.”
“I feel completely aligned; Ceceily helped me show up as the real me.”
Founders, authors and entrepreneurs who are now known for something.
Stop rebuilding. Start building forward from who you already are.
- You paid for a rebrand that looked beautiful for about three months.
- You watch other women's strategies and wonder why yours isn't working.
- You rework your offer every time your confidence drops.
- You get a client or an opportunity here and there, but nothing lasts.
- You plan constantly and execute in bursts, then go quiet.
- You are clear on one thing: who you are, your story and your specific authority.
- Your image, message and offer all say the same thing about you.
- Your expertise has a name and an offer people can buy.
- You have a 90-day plan for where to show up and what to say.
- You stop starting over, because everything is built on a foundation that holds.
The things you say when nobody else is listening.
You don't lack talent, money or drive. You are uncertain about which direction to go, and that uncertainty has started to feel like defeat.
Picture a Tuesday, three months from now.
You wake up knowing exactly how to talk about yourself, and it doesn't feel like a pitch anymore.
Someone at church, at a luncheon or in the school pickup line asks what you do. You answer in one sentence. They say, "Oh, you need to meet my friend."
You sit down to post and you aren't staring at a blank screen, because every idea traces back to the same story.
The right women start writing back: "This is exactly what I've been trying to figure out. How do I work with you?"
You walk into a meeting, a pitch or a stage and you don't shrink. You are positioned correctly, and you know it.
You name your price, and the client says yes without you explaining yourself from scratch.
You are recognized. You are remembered. You are referred.
You're not invisible. You're just unpackaged.
Right now your brand isn't broken. It's split. Who you've become is pointing one way, how you show up is pointing another, and what you sell is trying to tie them together in real time.
So you buy the headshots, the website and the course. Each one feels good for a few weeks. Then the comparison starts, the confidence drops and you go quiet. I call that loop the Cycle of Conditional Confidence™.
This is a foundation problem. You cannot market your way into certainty.
Inside Style Evolved™, we fix it at the root, in this order:
Identity
You decide who you are now and name your through line. The comparison loop ends here.
Image
How you look, sound and carry yourself matches who you decided to be. You walk into the room as her.
Influence
Your message, your signature offer and your ecosystem carry your name further than you can alone.
Impact
You are recognized, remembered and referred, on purpose, with a plan for where to show up next.
Three months. One room of women building their brands with you.
You get my method, my teaching and my eyes on your work, inside a small cohort of accomplished women doing the same work at the same time. You build your brand foundation, step by step, with me guiding every phase.
- Live group coaching every other Wednesday, 5:30 to 6:30 pm CT. Bring your work, get my direction, leave with your next decision made.
- The Style Evolved™ curriculum and workbook, across identity, image, influence and impact, with recorded lessons you can watch on your schedule.
- Your positioning statement and through line, so you can say who you are in one sentence.
- Your brand story and bio in three lengths, written in your own voice.
- Your visual direction, set before any camera is involved.
- Your signature offer, named and structured so people can buy it.
- Your Known Ecosystem and 90-day visibility plan, so you know where to show up and what to say.
What you have in hand, and when.
You can say who you are in one sentence.
Your positioning statement and the through line that connects everything you have built.
Your story is written and your image is decided.
Your brand story in your own voice, your bio in three lengths, and your visual direction.
Your offer has a name and your visibility has a plan.
Your signature offer, your Known Ecosystem and your 90-day visibility plan. You stop starting over.
These are the deliverables the program is built to produce. What they open up for you depends on the work you bring.
Women who decided to be known.
Every one of them already had the skill. What they didn't have was their story packaged in a way that made people choose them specifically. The method you learn in Group Coaching is the same method behind every result below.
Jasmine S. Jordan
An author with a powerful story. Now a brand built around one message: Freedom After.
- A brand through line that ties her story, book and work together
- Her signature framework: Uproot, Release, Recover
- Her brand story arc and bio in three lengths
- Her signature offer: the Freedom After Retreat
- Her website, with home, about and book pages
- A personal brand photoshoot built around the book
Misty Stevenson
A respected nurse and business owner. Now known as the woman who creates the room.
- Her known-for offer: The Table by Misty Stevenson
- A signature event concept, The Pour
- Her personal brand photography from a full content day in Atlanta
- Her website and media kit
- Her personal brand ecosystem and positioning for brand partnerships
Morgan
She had the gift. Now she has a business with a name, a look and a presence people remember.
- Her charcuterie business, Hollirun Charcuterie, from concept to brand
- A brand photoshoot that shows both her craft and her presence
- Her offer structure: services, pricing and how to book
- Her website
Paulette A. Edwards
Years of fashion industry experience. Now a clear brand that leads with her bridal expertise.
- Her positioning as a bridal stylist
- Her offer structure: Virtual Experience, In-Person Styling and the Bridal Experience, with updated pricing and process
- Her full website, with services, reviews and a shop
- Creative direction for her brand photoshoot
An image that matches the expertise.
A room full of women who stopped shrinking.
In August 2026 I brought women together for a day on identity, image, faith, motherhood and wealth. Group Coaching is that same room, for three months, with a plan for your brand.
Built for a specific woman.
- You have expertise, a business, a book or a ministry people value.
- You are in a season of transition and your brand hasn't caught up with who you are now.
- You want to build it yourself, with my method and a room of women who get it.
- You will show up every other Wednesday and do the work between calls.
- You only want a logo, a website or a new wardrobe.
- You want someone to build your brand for you without your input.
- You are looking for tactics before you know who you are.
You show up. I stay in it with you.
Complete the coursework, attend your calls and bring your decisions. If by the end of your three months you cannot say who you are in one sentence, do not have your signature offer named, and do not have your visibility plan in hand, we keep working together at no additional cost until you do.
Four beliefs that keep brilliant women waiting.
You have figured out everything else alone, and that is exactly why you are tired. You cannot read the label from inside the jar. Seeing you clearly is my work.
Most of those gave you tactics before clarity. Here, nothing goes public until your identity and story are right.
Readiness comes from knowing who you are, and that is where we begin. You will not be pushed in front of a camera before the inside work is done.
Time has not been the missing piece. Another year of waiting looks a lot like this one. A decision is what changes the next three months.
I see who you are before you can fully see her yourself.
I'm Ceceily Maraya, a personal brand strategist and the founder of Ceceily Maraya & Company. I have lived the gap between being qualified and being known: Navy veteran, federal HR professional, mother of three boys, author and founder.
With 17 years in fashion and apparel and a Master's in Business Psychology, I study how identity, image and influence work together. My faith tells me you were made on purpose. My job is to make that visible.
Style Evolved™ VIP: six months, private, built with you.
VIP is not a bigger version of Group. It is a different kind of work. You already have something to offer and clients who pay for it. Instead of teaching you to build, I build alongside you: your offer, your website and your photoshoot, done with you over six months.
$15,000 in full, or 6 monthly payments of $2,625 (plan total $15,750, including a 5% processing fee) · By application · A non-refundable deposit secures your place once you apply
| Group Coaching | VIP | |
|---|---|---|
| Best for | Building your brand foundation | Elevating an established business and offer |
| Length | 3 months | 6 months |
| Format | Small cohort, live group coaching | Private, one-on-one with me |
| Who builds it | You do, with my method and direction | We do, together |
| Website | Direction | Built |
| Brand photoshoot | Visual direction | Planned and creatively directed |
| Offer | Signature offer, named and structured | Full offer structure: services, pricing, process |
| Access to me | Live group calls | Private sessions and messaging between them |
| How to join | Enroll online | Apply, then a deposit to secure your place |
| Investment | $7,500 in full, or 3 × $2,625 | $15,000 in full, or 6 × $2,625 |
Questions you may have
What's the difference between Group Coaching and VIP?
Group Coaching is three months in a small cohort, where you build your brand foundation with my method and direction. VIP is six months of private work for established business owners, where I build your offer, website and photoshoot with you.
When does Group Coaching start?
The next cohort begins in November 2026. Calls are every other Wednesday, 5:30 to 6:30 pm CT, and you'll get your welcome email and curriculum access as soon as you enroll.
What if I miss a call?
The lessons are recorded, so you can catch up on your own schedule and bring your questions to the next call.
Is this a styling program?
No. Image is one part of the strategy. The work is making your evolution recognizable through your identity, message, offer and presence together.
Do I need an audience or a big following?
No. You need expertise people value. We build the brand first, then the plan to grow an audience around it.
I work full time. Can I do this?
Yes. Calls are every other Wednesday evening and the lessons are recorded. I built this business while working full time myself.
How does the VIP application work?
You tell me about you and your business, then pay a non-refundable deposit to secure your place. It counts toward your investment. We meet for 30 minutes, and your six months begin with a 90-minute strategy intensive.
Is there a self-paced option?
Yes. Unpackaged is my $497 self-paced course. It teaches the foundation of the Style Evolved™ method, without live coaching. See the course.
Do you offer payment plans?
Yes. Group Coaching is $7,500 in full or 3 monthly payments of $2,625. VIP is $15,000 in full or 6 monthly payments of $2,625. Payment plans include a 5% processing fee.
What is the refund policy?
All enrollments are final, and Ceceily Maraya & Company does not issue refunds. When you enroll, you receive immediate access to the Style Evolved™ curriculum, workbook and proprietary frameworks, and your seat is held in a limited cohort that cannot be resold once it begins. Coaching and consulting time is reserved for you from the day you join.
VIP deposits are non-refundable and apply toward your investment. If you choose a payment plan, you agree to complete all payments, whether or not you attend every call. If something serious comes up, talk to me: my commitment is to keep working with you, not to leave you behind.
Start self-paced with Unpackaged.
Unpackaged is my self-paced personal brand course. You work through the foundation of the Style Evolved™ method on your own schedule and finish with your positioning, your story and your next 30 days written down.
It is the method without live coaching. When you want my direction on your work, Group Coaching is the next step.
- Four modules of short video lessons across identity, image, influence and impact.
- The Unpackaged workbook, with a page for every lesson.
- Your positioning statement and bio in three lengths.
- Your signature offer outline and a 30-day visibility plan.
She's already there. Let's make her known.
Three months. A small room of accomplished women. A brand that finally matches who you are. Seats are limited.
Claim my seat · $7,500